My first Scrum team in the wild
A real-world account of guiding a new Scrum team through their first sprint, covering estimation, story points, sprint planning, and handling …
Maximise product value with Agile Product Management. Align strategy, customer needs, and continuous delivery.

Agile Product Management focuses on maximising product value by aligning organisational strategy with customer needs through iterative and incremental delivery. This approach empowers teams to respond swiftly to changing market demands while ensuring that the product evolves based on real user feedback. By integrating Agile principles, teams can create a sustainable rhythm of continuous delivery, allowing for frequent releases that enhance customer satisfaction and retention.
This concept is distinct from Agile Project Management, which primarily emphasises the execution of projects within Agile frameworks. Agile Product Management, on the other hand, centres on the product lifecycle, from discovery to delivery, ensuring that every decision is informed by customer insights and market trends. It fosters a culture of collaboration across cross-functional teams, enabling them to work cohesively towards shared goals.
The long-term nature of Agile Product Management lies in its systemic approach to value delivery, where the focus is not just on immediate outputs but on building a product that meets evolving user needs over time. This enables organisations to maintain a competitive edge and adapt to disruptions, ultimately leading to sustained growth and innovation. By prioritising value delivery and customer alignment, Agile Product Management becomes a critical enabler of organisational agility and resilience, driving teams to excel in a dynamic environment.
A real-world account of guiding a new Scrum team through their first sprint, covering estimation, story points, sprint planning, and handling …
Explores how Agile transformed product management by enabling shorter release cycles, faster feedback, continuous delivery, and a stronger focus on …
Explores the vital role of product ownership in agile teams, highlighting key skills, challenges, and strategies for effective product management and …
Explains the sprint goal in Scrum as a clear, tactical objective for each sprint, guiding team focus, enabling actionable feedback, and linking daily …
Explains the key accountabilities, skills, and behaviours required for a Scrum Product Owner, including hiring trends, role requirements, and …
Explains how a well-ordered, refined Product Backlog guides Agile teams, supports goal alignment, and ensures value-driven product development through …
Learn essential Scrum Product Backlog management skills, including stakeholder engagement and data-driven decision-making, to boost team effectiveness …
Explains how Product Owners can replace traditional project management with vision, value, and validation to guide teams, deliver real value, and …
Explores the real-world challenges and expanded responsibilities of product owners, highlighting practical skills, agile leadership, and collaborative …
Learn how to customise Azure DevOps to support Scrum teams, manage backlogs, plan sprints, and improve agile workflows with practical setup and …
Explains how using a flat backlog structure—rather than a hierarchy—improves agility, prioritisation, and value delivery in Scrum and Kanban teams.
Explains how a Product Owner can manage Sprint Planning across multiple Scrum teams in Nexus by delegating, using area or team owners, and maintaining …
Explains the product owner's role in Scrum, focusing on accountability for maximising value, aligning teams with strategy, and ensuring unified …
Explains how evidence-based management helps Agile teams use data and key metrics to measure progress, make informed decisions, and drive continuous …
Explains the Product Owner role in Scrum, common challenges with proxies, and how support teams like Business Analysts can help manage large product …
Learn how to define, craft, and achieve effective Sprint Goals in Scrum, using frameworks like SMART and OKR to align teams, deliver value, and …
Step-by-step guide to effective Sprint Planning in Scrum, covering goal setting, backlog selection, team capacity, actionable plans, and clear …
Explores how product owners balance innovation, customer needs, and team collaboration, with insights on hypothesis-driven engineering and effective …
Explores how to maintain a lean, transparent product backlog that balances current needs with future readiness, enabling teams to adapt and maximise …
Learn how the Professional Scrum Product Owner course builds agile skills, practical product management, and ongoing support for effective product …
Explains why a product owner is essential for shaping, prioritising, and maintaining a focused, lean product backlog that drives effective Agile …
Explains how a hypothesis-driven approach, small experiments, and cross-team collaboration improve product development, user experience, and …
Defines the Product Goal as a clear, measurable objective in the Product Backlog that guides Scrum Teams, ensuring focus, transparency, and alignment …
Explores the full responsibilities of a Product Owner in Agile, highlighting strategic decision-making, value maximisation, and the importance of …
Explains how Product Owners can use effective prioritisation to maximise value, manage budgets, and build accountability through clear communication …
Explains how true self-management in Scrum requires active, disciplined effort from Product Owners, Scrum Masters, and Developers, not chaos or lack …
Deliver what matters. Shape systems and decisions around customer outcomes, not internal convenience.
Explores how agile teams can achieve predictable software delivery through quality focus, effective release planning, and continuous improvement, …
Software development thrives on continuous discovery and adaptation; upfront planning can’t predict everything. Embrace uncertainty, deliver …
Transform your definition of done into a strategic advantage—deliver real value, reduce risk, and drive business impact with every sprint.
Explains how slow product release cycles delay feature delivery, risk losing relevance, and create competitive disadvantages, highlighting the …
Many product development surprises stem from poor backlog management, not true unknowns. Regular refinement and reflection help teams anticipate and …
Highlights the importance of delivering a usable product each sprint in Agile, warning against focusing on process over outcomes and emphasising real …
Explores how lack of authority hinders teams from removing project blockers and overcoming organisational inertia, stressing the need for real …
Enhance forecasting in Agile and Scrum. Use empirical data to predict delivery timelines, manage risk, and optimise value delivery.
Ensuring backlog items meet a clear, actionable standard before sprint planning.
Teams struggle not from lacking frameworks, but from ignoring feedback. Success depends on acting on signals, fostering safety, and empowering real …
Unlock your team's true potential—discover why a powerful definition of done drives real business impact, customer value, and lasting competitive …
Stop confusing acceptance criteria with definition of done—learn the crucial difference to boost quality, speed, and trust in your agile delivery.
Explains why Scrum Masters should not direct teams, emphasising self-organisation, shared responsibility, and the importance of team autonomy in Scrum …
Learn three key Agile strategies: define clear completion criteria, avoid overcommitting in Sprints, and prioritise backlog refinement for better team …
Explores how practical, real-world Scrum training at Great Calm improved team collaboration, alignment, and continuous improvement across the …
Explains how effective Scrum Masters empower teams through facilitation, support, and coaching, moving away from authority and micromanagement to …
Learn how to identify authentic agile practices, spot common myths, and understand cultural barriers that hinder true agility in modern software …
Incompetent Scrum Masters reduce team performance and ROI by lacking key skills. Learn how to measure their impact using innovation, usage, and …
Explores how routine Agile questions can hinder team progress, stressing the importance of focusing on value delivery, goal alignment, and managing …
The US Department of Defence now requires agile, iterative software development, ending mandatory waterfall methods and influencing global government …
Explores Agile’s historical roots, the loss of human connection in business, the impact of competence gaps, and why a return to core Agile principles …
Learn to spot six key signs of sloth in Agile teams, including missed deliveries, ignored feedback, rigid processes, and lack of adaptation, to …
Learn how product owners can boost team success by connecting work to value, making evidence-based decisions, and improving time to market through …
Effective Scrum Masters and Product Owners empower teams with clear goals and autonomy, balancing structure and flexibility to promote accountability …
Explores how hypothesis-driven engineering helps teams maximise product value by testing ideas, measuring outcomes, and learning from failure to guide …
Explores how greed in Agile leads to overwork and reduced value, offering strategies for value-driven delivery, balanced sprints, team trust, and …
Time to Market is one of the four key value areas of Evidence‑Based Management that focuses on organizational capability. It is not a single measure …
Explores how Agile’s true value lies in delivering outcomes and adapting to change, not just following rituals or procedures, and highlights the need …
Explains why a Scrum Master should facilitate and empower agile teams, not micromanage, highlighting the importance of trust, autonomy, and effective …
Guidance for running effective Daily Scrum meetings, focusing on collaboration, transparency, and actionable planning to help teams achieve their …
Explores how silence in agile teams signals disengagement, and offers strategies to boost stakeholder participation, open communication, and effective …
Learn how Agile teams can handle harsh Sprint Review feedback by analysing root causes, engaging stakeholders, and deciding whether to halt, pivot, or …
Multitasking reduces team productivity. Learn how focusing on finishing tasks, limiting work in progress, and value-based prioritisation boosts …
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CR2

ProgramUtvikling

YearUp.org

Freadom

Trayport

Qualco

Ericson

Bistech

Higher Education Statistics Agency

MacDonald Humfrey (Automation) Ltd.

Capita Secure Information Solutions Ltd

Flowmaster (a Mentor Graphics Company)

Deliotte

DFDS

Genus Breeding Ltd

Hubtel Ghana

Sage

Royal Air Force

Ghana Police Service

Department of Work and Pensions (UK)

Washington Department of Enterprise Services

New Hampshire Supreme Court

Nottingham County Council

Bistech

Flowmaster (a Mentor Graphics Company)

ALS Life Sciences

New Signature

Teleplan

Illumina